Back to school refers to the time of year when students, teachers, and educational staff return to their schools or educational institutions after an extended break, typically during the summer months. It marks the start of a new academic year and the resumption of regular classes, studies, and educational activities.
During the back-to-school period, students often prepare by purchasing school supplies, journals, notebooks, and uniforms or clothing, depending on the school's requirements. Teachers and educational staff also use this time to prepare their lesson plans, classroom materials and branded merchandise for the upcoming academic year.
The back-to-school season is an important time for educational institutions, as it sets the tone for the rest of the academic year. It is an opportunity for students to meet new teachers, make new friends, and get back into a routine of learning and studying.
What is the main problem educational institutions face when buying branded merchandise?
One of the main challenges that educational institutions face when purchasing branded merchandise is the prevalence of cheap products that are prone to breaking or being quickly discarded. While these products may seem attractive due to their lower price points, their inferior quality often leads to disappointment and frustration among students and staff alike. When schools opt for such items, they compromise on durability and functionality, resulting in frequent replacements and additional expenses. Moreover, the disposal of these short-lived items contributes to environmental concerns, as they contribute to unnecessary waste and landfill accumulation. To address this issue, educational institutions must prioritise investing in higher-quality branded merchandise that ensures longevity and sustainability, ultimately fostering a positive and responsible approach to consumer choices within their community.
Branding and product ideas.
Creating eco-friendly and good-quality back-to-school merchandise is not only beneficial for the environment but also aligns with the growing demand for sustainable products.
Sustainable material sourcing.
Emphasise your commitment to sustainability by using eco-friendly materials such as recycled plastic, organic cotton, bamboo, or biodegradable alternatives for products like backpacks, lunch boxes, and stationery items.
Recycled paper products.
Offer notebooks, planners, and folders made from recycled paper to encourage responsible paper consumption and showcase your dedication to reducing deforestation and waste.
BPA-free water bottles.
Design stylish and durable water bottles free from harmful chemicals like BPA (Bisphenol A), encouraging hydration while minimising single-use plastic bottle consumption.
Offer pencils with seeds embedded in their ends, encouraging students to plant them once they're too short to use, promoting environmental consciousness and greener spaces.
Environmental education initiatives.
Alongside the merchandise, include educational materials about sustainability and environmental conservation, empowering students to become conscious consumers and environmental stewards.
Collaborate with eco organisations.
Partner with environmental organisations or initiatives and donate a portion of the proceeds from sales to support sustainability projects, showcasing your brand's commitment to making a positive impact.
By adopting these branding and product ideas, your educational institution can demonstrate its dedication to eco-consciousness while providing students with high-quality back-to-school merchandise that fosters a sustainable lifestyle.
Why are branded kits a great idea for back-to-school merchandise?
Branded kits are a great idea for back-to-school merchandise for several compelling reasons:
Branded kits offer a cohesive and consistent look, incorporating the school's logo, colours, and other branding elements. This helps to reinforce the school's identity and create a sense of unity among students and staff.
Providing students with branded kits, such as backpacks, notebooks, and stationery, gives the school a more professional image. It reflects the institution's attention to detail and commitment to offering quality educational experiences.
Branded merchandise can foster a sense of school spirit and pride among students. Wearing or using items with the school's logo can create a positive emotional connection and instil a sense of belonging within the student community.
Branded back-to-school kits can serve as a promotional tool for the educational institution. As students use these items in their daily lives, they inadvertently promote the school to others, potentially attracting new students and raising awareness in the community.
Branded kits offer increased visibility both within the school premises and outside. When students carry branded backpacks or use branded stationery, they become walking advertisements, reaching a broader audience beyond the school environment.
By curating and branding back-to-school kits, educational institutions can ensure that the items meet certain quality standards. This reduces the likelihood of cheap, low-quality products that may lead to dissatisfaction and negative associations.
Gift and incentive options.
Branded kits can also be used as gifts or incentives for students, encouraging academic achievements, good behaviour, or participation in school events. Such rewards can motivate students and promote positive behaviours.
Offering branded back-to-school kits can become a source of fundraising for the educational institution. Parents and supporters may be willing to purchase these kits as a way to contribute to the school's initiatives.
By choosing eco-friendly and sustainable materials for branded kits, educational institutions can showcase their commitment to environmental responsibility and set an example for students.
Ease of distribution.
Branded kits simplify the process of providing essential school supplies to students. It streamlines distribution and ensures that all students have the necessary items to start the academic year.
Overall, branded kits for back-to-school merchandise serve as a practical, promotional, and unifying solution, enhancing the school's reputation and fostering a positive and engaging learning environment for students.
If you need help or advice on the range of back-to-school merchandise we provide, then feel free to contact us. There is the option to email us at firstname.lastname@example.org or give us a call on 0116 285 2417 and the team will be more than happy to send across ideas and prices to get your merchandise on brand and looking awesome.