Artwork guide.

Here's our recommendations for sending print-ready artwork.

Why are artwork formats important?

Most artwork comes to us digitally and it’s important that we receive your artwork in the right kind of file format.


Why do we need vector?

Vector graphics are the promotional merchandise industry standard.

Vector file formats include:

  • eps
  • ai
  • pdf
  • svg

Vector allows us to resize the image as much as we like without any pixelation.

Raster graphics are more common on the web and home computers.

Raster file formats include:

  • jpg
  • bmp
  • gif
  • png
  • psd

We don’t recommend using raster artwork as resizing can make the image look grainy. We can use raster graphics for some products such as printed banners but the file must be high-resolution (at least 300 DPI) to minimize pixelation.


Don't forget to send us your brand guidelines!

We love Brand Guidelines so please feel free to send those to us. We will then be able to suggest merchandise that matches your brand image and colours.

You can send us your artwork files in the following format.

  • eps
  • ai
  • pdf

Don't worry, we can accept doodles, scribbles, and word documents. Our design team will work with you to get your doodles print-ready. Remember we will always send you some concept visuals or PDF Proofs to check and approve before we go to print. Feel free to send us your logo (in whichever format you have) and we'll be happy to advise further.