Sustainable materials and sourcing.

In the crazy and exciting world of promotional merchandise, responsible sourcing and production are key to crafting a successful brand strategy. Understanding what materials are best for your merchandise and how products are made will hopefully help you to pick the best merchandise for yourself, and also pick sustainable products which help the environment and the plant at the same time.

Eco-friendly materials - what on earth are they made from?

There has been a keen rise in eco-friendly merchandise for brands, where the focus is on sustainable materials, possibilities of recycling, zero waste merchandise and how promotional products can be utilised in an earth-conscious way. A zero-waste marketing strategy is something which all brands and businesses should be taking very seriously. As a business, we view it as a positive challenge to get more creative, and earth-conscious and promote careful buying. It aligns with our core values of buying for longevity and the purpose of printed giveaway items and gifts.


Responsible sourcing and eco-friendly production of promotional products.

Choosing sustainable materials should be an essential part of sourcing eco-friendly promotional products for all marketing teams. It not only reduces the negative environmental impact but enhances your brand's reputation, complies with regulations, and contributes to a more sustainable and ethical approach to marketing. It's a win-win situation for both your company and the planet.


Top tips for being a sustainable brand.

  • Select higher-quality materials that naturally last longer.
  • Ethically sourcing natural materials like hemp or organic cotton
  • Find eco-friendly print options
  • Source products made from recycled materials like RPET, mixed recycled fabrics, recycled paper
  • Consider whether finished products lend themselves to a recycling process - such as certain type of plastic, glass, stainless steel, aluminium

Extravaganza aims to get customers like yourself to ditch disposables and purchase items which encourage a zero-waste lifestyle. These include items such as reusable bamboo cutlery and eco-friendly reusable food containers. Extravaganza will also provide you with supply chains and eco-friendly certifications so you can have full trust in us that your promotional products are sustainable. As a BPMA-approved distributor of promotional merchandise Extravaganza takes its responsibilities seriously. All products are sourced from audited factories and produced with compliant and safe materials. Before it reaches the hands of a customer, it passes several tests to ensure that it is safe for the health and safety of the end-user and that it meets European requirements. All our products are tested by independent and certified laboratories along the product development process.




Choosing the right eco-friendly printing options.

In all printing techniques, our supply chain is continuously reducing the use of solvent-based chemicals. So that during the printing process, they do not output any chemicals in the wastewater systems, but transport these chemicals to a chemical processing company. Therefore they can re-use water during the printing process. During screen and transfer printing, the ink is not thrown away but reused to create new Pantone colours. Our print team at Extravaganza is always looking to implement a full ink recycling system for all of our printing techniques. By reusing inks or using inkless printing techniques, they can reduce overall waste. There is a high focus on attention to detail during the digital phase of proof checking. This way we can reduce the number of misprints and the number of print quality claims as a percentage of our total number of printed products.



Eco-friendly materials for extraordinary promotional products!

Understanding eco-friendly materials for sustainable merchandise is essential as it not only reduces environmental impact, mitigates climate change, and conserves resources but also aligns with consumer demand for responsible products. By choosing materials that are sourced, processed, and manufactured with lower environmental harm, businesses like yours can enhance their brand image, comply with regulations, and potentially reduce long-term costs through durability and innovation. Embracing eco-friendly materials not only demonstrates ethical responsibility but also contributes to a circular economy and fosters a more sustainable and environmentally conscious business model. We will explain all the different materials available and why they are great for your merchandise choices.


Recycled plastic (RPET).

RPET, which stands for Recycled Polyethylene Terephthalate, is a commonly used material in the production of merchandise, particularly for items like reusable bags, clothing, packaging and disposable bottles/containers. RPET is created through a process that involves collecting and recycling PET plastic bottles and containers.

It can take up to 1,000 years for a plastic bottle to fully decompose if it isn't recycled correctly.  In Europe alone, a staggering 60 billion PET bottles are sold annually, yet only 7% of all plastic undergoes recycling which means not even a quarter of plastic is recycled which is very worrying for the environment. This means the rest of all plastic ends up in general waste and goes into landfills, posing a detrimental impact on our environment, which is harmful to both humans and animals.


Here is a step-by-step of how RPET materials are made for merchandise:
    1. Collect PET plastic bottles from recycling programs or sorting facilities.
    2. Sort and remove any non-plastic items like caps and labels.
    3. Clean the PET containers thoroughly with hot water and detergent.
    4. Shred them into small flakes.
    5. Melt and extrude the flakes into a material.
    6. Cool and cut it into pellets or granules.
    7. Use these RPET pellets to create various merchandise items, like plastic bottles, clothing, or reusable bags.


Buying merchandise that is made from RPET encourages brands and companies to prioritise sustainable practices and invest in recycling technologies. It raises consumer awareness about the significance of recycling and recycled materials in everyday consumer goods, ultimately driving positive change in the marketplace. This choice aligns with regulations and incentives aimed at promoting recycled materials, and it reflects a commitment to a more sustainable and circular economy. By opting for RPET merchandise, consumers can play a vital role in reducing plastic pollution, conserving resources, and supporting ethical business practices.


Bamboo merchandise.

Bamboo promotional products offer a perfect fusion of sustainability and functionality. Bamboo is renowned for its rapid growth and minimal environmental impact, bamboo is a renewable resource that lends itself beautifully to the creation of eco-friendly merchandise. It can be used to create a wide range of products, from stylish pens to elegant drinkware and durable bottles, bamboo products exude a natural charm while showcasing a commitment to responsible sourcing. Not only are these items visually appealing, but they also contribute to a greener planet by reducing reliance on traditional materials.

Durability is another noteworthy trait of bamboo. It's known for its strength, often rivalling traditional hardwoods like oak and maple. Products made from bamboo are long-lasting and can withstand wear and tear, reducing the need for frequent replacements. This durability not only saves consumers money in the long run but also contributes to sustainability by reducing waste. It is also lightweight, reducing transportation costs and makes products easier to handle and use. This characteristic enhances the overall usability and convenience of bamboo-based merchandise.


Simple ways to use bamboo merchandise.

Business coasters - Hand out business cards made from bamboo coasters to show you care about the environment right from the start.

Eco utensil sets - Give away bamboo utensil sets, encouraging people to use reusable options and be mindful of their impact on the planet.

Bamboo drinkware - Giveaway bamboo drinkware, letting customers know that your brand supports sustainability by using eco-friendly materials.

Nature-themed events - Arrange events with a nature theme and offer bamboo items as giveaways to connect with eco-conscious audiences.

Contests with bamboo prizes - Run social media contests where followers can win bamboo products, encouraging them to share their sustainability efforts.

Sustainability workshops - Host workshops about eco-living and give bamboo products as gifts, so participants have a reminder of the event's green message.


Bamboo stands out as an excellent merchandise material due to its sustainability, low environmental impact, versatility, durability, and aesthetic appeal. Choosing bamboo for merchandise not only meets the preferences of eco-conscious consumers but also contributes to a more sustainable and responsible approach to product manufacturing and consumption, benefiting both businesses and the environment.


Cork merchandise.

Cork is an exceptional choice for promotional merchandise, offering loads of advantages to your products and brand. Cork merchandise comes from the bark of cork oak trees, which can be harvested without harming the tree itself. Cork trees have a lifespan of up to two centuries, with their bark regenerating approximately every nine years. This renewable and eco-friendly harvesting process makes cork one of the most sustainable materials available, aligning perfectly with environmentally-conscious consumers and companies committed to responsible sourcing.

Cork can make a wide array of products, from cork coasters, wine stoppers, speakers, umbrellas and chargers. Its flexibility and adaptability in design make it a unique material that caters to various promotional merchandise needs. Cork is also known for its durability and resilience. It's naturally resistant to moisture, mould, and mildew, making it ideal for products that may be exposed to different environmental conditions. This durability ensures that cork merchandise remains functional and appealing for a long time, reducing the need for frequent replacements. It is also a lightweight material which contributes to reducing transportation costs. This not only improves efficiency in manufacturing but also enhances the user experience for consumers.

In summary, cork offers an array of benefits for promotional merchandise, including sustainability, low environmental impact, versatility, durability, and resilience. By choosing cork for promotional items, businesses can appeal to eco-conscious consumers while simultaneously endorsing a sustainable approach to product manufacturing and consumption. Cork merchandise not only reflects responsible corporate practices but also contributes to a greener and more environmentally friendly future.


Wheat straw merchandise.

Wheat straw merchandise is increasingly gaining recognition for its eco-friendly attributes and numerous advantages. Popular items such as products including pens, speakers, powerbanks and ice scrapers are great for giveaways and gifts. Wheat straw is repurposed agricultural waste that would typically be discarded or burned after wheat harvesting. By transforming it into merchandise, businesses can make responsible choices that help reduce waste and conserve valuable resources.

The production of wheat straw requires few additional resources beyond those already allocated to wheat farming, resulting in a smaller carbon footprint compared to materials with resource-intensive manufacturing processes. This makes wheat straw a wise choice for businesses committed to reducing their environmental footprint and contributing to a greener future.

Wheat straw products are biodegradable, ensuring that when they reach the end of their life cycle, they can be disposed of or composted without causing long-term environmental harm. In conclusion, wheat straw merchandise offers a compelling combination of sustainability, low environmental impact, versatility, durability, and biodegradability. By selecting wheat straw for promotional items, businesses demonstrate their commitment to sustainable practices and align with the preferences of eco-conscious consumers, contributing to a greener and more responsible approach to product manufacturing and consumption.


What is GOTS?

The GOTS –Global Organic Textile Standard– is the worldwide leading textile processing standard for organic fibres. This standard also includes ecological/environmental (f.e. energy, water, wastewater and chemical use) and social criteria. The entire textile supply chain is backed up by independent certification and traceability is key in this process. GOTS is a dynamic standard, which monitors and promotes constant progress towards the development of better textile processing methods. They collaborate with international stakeholders in the textile and apparel industry, chemical suppliers, organic farming and environmental organisations, workers' rights groups and labour unions. The implementation of GOTS reconciles the need of the textile industry for one global standard with consumers' desire for transparency.

The GOTS logo can only be applied to the final product if all stages comply with the GOTS criteria. Therefore, all processors, manufacturers, and traders of textiles need to be certified. Via our supply chain, we are able to offer full certification of all of our GOTS certified organic cotton products such as orissa organic cotton tote bag, orissa drawstring bag, orissa organic cotton apron. As well as GOTS certified products our factory is GOTS, GRS certified embroidery as well as certified screen print and transfer.


What is GRS?

The GRS certification is intended to meet the needs of companies looking to verify the recycled content of their products (both finished and intermediate) and to verify responsible social, environmental, and chemical practices in their production. With an increased demand for recycled material in promotional products, a GRS certification will give our customers the assurance that this product is certified from source to print.  Our factory is able to offer certified branding on all GOTS and GRS certified products. This gives assurance that the products are certified in regards to the whole production process from raw materials used up to the final decoration process. Our supplier is an ISO 14001 certified plant in Poland which combines 23,000 m² warehousing facilities with a 20,000 m² production plant which enables pan-European centralization of services.


Certified decoration methods.

To be able to sell GOTS/GRS certified printed products, the decoration must also be GOTS/GRS certified. Decoration by a certified decorator with approved inks or yarns is necessary to be able to sell certified printed products. If the product is ordered blank and then decorated with a non-GOTS/GRS certified method the product is no longer certified and the hangtag must be removed. Unique at Extravaganza is is that we offer GOTS/GRS certified products as well as certified decoration methods. Our decoration facility in Poland is certified to decorate the GOTS/GRS products with certified embroidery, screenprint and transfer. It is super important that this is done under one roof.


What is FSC?

FSC® is dedicated to the promotion of responsible forest management worldwide and helps to take care of forests for future generations. This certification guarantees a responsible and transparent supply and production chain by also auditing the ordering processes, IT systems, warehouse management, staff training, and health and safety in the workplace. The Chain-of-Custody certification applies to the majority of paper products manufactured by our supply chain. One option is to check for FSC® certification. The Forest Stewardship Council® (FSC) is the world’s most trusted sustainable forest management solution, promoting environmentally appropriate, socially beneficial and economically viable management of the world’s forest.


What is Oeko-Tex?

Oeko-Tex is a registered trade mark, representing the product labels and company certifications issued and other services provided by the International Association for Research and Testing in the Field of Textile and Leather Ecology. Oeko-Tex tests and certifies products made from textiles. Think clothing, accessories, home textiles, furniture and other decor items. This sign is normally found on garments or other products that carry the STANDARD 100 label, you can be certain that every little part of this article has been tested for harmful substances and that the article, therefore, is harmless for human health, ensuring the legal conformity of the tested textile products are safe.Our Elevate products are all OEKO-TEX® certified.



What is REACH? CE and RoHS?

Product compliance is monitored throughout the entire production life cycle. We work hard to meet our customers’ high expectations and transparency requirements for the European markets. All products are subject to compliance reviews prior to production, to make sure the latest requirements are being met, and are tested on actual production in both our own testing facilities and at third-party testing labs. Our European supplier works with an in-house compliance team, an extensive compliance flowchart, and a 3rd party compliance consultancy. The development of their chemical tool and food safety protocols ensures the highest attention to deliver a compliant product.


Contact us.

If you would like to find out more about our sustainability, eco-materials, eco-printing and our green points system then you can contact the team at or give the team a call on 01162852417. Please feel free to request a quote, artwork mock-ups and samples if you need any of these.